A custom e-commerce website for Fine Lees that makes browsing and ordering premium Western and Japanese spirits, sake, soju and wine simple, with delivery and checkout built around the customer.
Fine Lees is a one-stop source for quality top-shelf alcohol, offering a wide range of Western and Japanese spirits, sake, soju, wines and more, with next business day delivery for orders placed before noon and free shipping on purchases above a set value.
To deliver on that promise, the brand needed an online store that could present a broad, varied catalogue clearly, handle bundling and flexible checkout, and integrate reliably with shipping so the delivery commitment held up. The experience had to make discovering and ordering premium products effortless.
MediaPlus Digital delivered professional eCommerce web design and development services, creating a custom CMS-based online store built around a large and diverse product catalogue while supporting the brand’s delivery-focused business model.
The website was designed to make product discovery effortless and provide a streamlined checkout experience that complements the brand’s delivery and free-shipping offerings. As part of our custom website design services, we developed tailored eCommerce functionality to improve usability, operational efficiency, and the overall customer experience.
Key improvements included:
A large, varied catalogue needs clear product discovery to convert browsers into buyers.
A delivery-led promise depends on solid shipping and checkout integration behind the scenes.
Bundling and flexible checkout options support higher order values.
A custom platform gives a specialist retailer room to manage range and promotions.
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